Get named, quoted and recommended by ChatGPT, Gemini and Perplexity.

Your customers now ask AI for recommendations before they ever open a website. Our AI SEO service, covering answer engine optimisation (AEO) and generative engine optimisation (GEO), makes your business easy for AI to understand, trust and mention. It builds on strong SEO foundations.

ChatGPT + Gemini+ Perplexity
MonthlyAI-visibility checks
Humanfact-checked content
A laptop displaying the ChatGPT site beside a window
AI-poweredHuman-led. Always.
FreeAI-visibility audit

Find out what AI says about your business.

Tell us about your business. We will ask the AI tools your customers’ questions and send back what they say about you and your competitors. Free and with no obligation.

  • What ChatGPT, Gemini and Perplexity say about you
  • Which competitors they recommend instead
  • A prioritised plan to get you named
We reply within one working day

Get your free AI-visibility audit

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In short

AI SEO is the practice of optimising your business so AI search tools such as ChatGPT, Google AI Overviews, Gemini and Perplexity can find, understand, trust and cite you. It combines answer engine optimisation (AEO) and generative engine optimisation (GEO). PageOnTop provides both from Coimbatore.

Written by the PageOnTop team, Coimbatore · Updated November 2026
01Overview

What are AI SEO, GEO and AEO?

AI SEO means optimising your content and online presence so AI assistants and AI search features can understand your business and cite it in their answers. AEO focuses on being the direct answer; GEO focuses on being recommended by generative AI.

When someone asks ChatGPT, Gemini or Perplexity for a recommendation, the AI builds one short answer and names only a few businesses. If you are not named, you do not exist for that customer.

Winning that mention is not luck. AI systems favour sources that give clear answers, that are described consistently across the web, and that other trusted sources reference. That is what AEO (answer engine optimisation) and GEO (generative engine optimisation) build.

It sits on top of traditional SEO, which still decides how well your site is crawled and ranked. We also connect it with content writing, link building and reputation management, because AI looks at all of them.

02How AI search chooses

How AI tools decide who to recommend.

AI tools recommend businesses they can clearly identify, that give accurate answers to the question, and that are backed by trusted sources and real customer feedback.

No one outside the AI companies knows the exact formula, and it changes often. What we do know from how these systems read the web is that the same practical signals keep mattering:

  • Direct, quotable answersShort, factual answers near the top of each page that an AI can lift without rewriting.
  • A clear entityYour business name, services, location and founders described the same way on your site and profiles.
  • Structured dataSchema markup for your organisation, services, FAQs and reviews, so machines read it exactly.
  • Trusted third-party mentionsCoverage and listings on respected sites that confirm what you say about yourself.
  • Genuine reviewsRecent, specific customer reviews that show real experience with your business.
  • Crawl access and speedPages that load fast and are not blocked from AI crawlers by mistake.
Close-up of a laptop screen showing ChatGPT
People ask AI first. Make sure it knows your business.
Traditional SEOAI SEO (AEO + GEO)What PageOnTop does
GoalRank pages in search resultsBe cited and recommended inside AI answersPlan both together
Who reads itSearch engine crawlers and peopleAI models, assistants and answer boxesWrite for people, structure for machines
Content styleKeyword-led pagesQuestion-led, answer-first pages with proofAnswer-first pages, edited by humans
Signals that matterLinks, speed, relevanceEntities, mentions, reviews, structured dataOne roadmap covering all of them
How it is measuredRankings and trafficMentions and citations in AI answersEnquiries first, plus AI-visibility checks
03What is included

Everything your business needs to show up in AI answers.

01

AI-visibility audit

We ask the AI tools the questions your customers ask, record who they name, and show you exactly where you stand against competitors.

02

Answer-first content

Pages, FAQs and guides written as clear answers, then expanded with proof. Built with our content writing team.

03

Schema and technical setup

Structured data, clean site architecture and AI-crawler access checked alongside your SEO fundamentals.

04

Entity and profile clean-up

We make your business details consistent across your website, Google Business Profile, directories and social profiles.

05

Authority and mentions

Ethical outreach and PR to earn mentions on sites AI tools already trust, supported by link building.

06

Monthly AI-visibility reports

Tracking of where you are mentioned across ChatGPT, Gemini, Perplexity and AI Overviews, with clear next steps.

Curious what AI says about you? We will check.

Book a free call and we will walk you through how AI tools see your business today, honestly. Also see our SEO services for the foundations.

04How AI and people share the work

Machines for speed.
People for judgement.

A laptop showing an AI chat assistant
AI brings speed
A woman with red hair writing a plan on a whiteboard
People bring judgement
AI does
  • Asks AI tools your customers’ questions and records who they name
  • Finds the questions and topics your competitors are cited for
  • Drafts schema, FAQs and first versions of answer pages
  • Tracks changes in mentions month by month
Our people do
  • Decides which questions are worth winning for your business
  • Writes and fact-checks every answer so it is accurate and on-brand
  • Chooses trustworthy places to earn mentions
  • Explains what is working and what is not, honestly
05How it works

From invisible to named in the answer.

01

Audit

We test how AI tools describe you and your competitors across the questions that matter.

02

Plan

You get a prioritised list of answer pages, fixes and mentions to pursue.

03

Build

We publish answer-first content, add schema, tidy your profiles and build authority.

04

Monitor

We re-test AI answers every month, report what changed and adjust the plan.

06The difference

Pick a partner, not a prompt.

How PageOnTop compares with other ways of getting AI-search visibility.

AI-only agencyTraditional agencyFreelancerPageOnTop
Understands how AI picks sourcesRepeats generic adviceStill learningDepends on the personTests AI answers directly and shows you the results
Who does the workSoftware, pasted as it comesA team, often junior and stretchedOne personSpecialists, with AI as their assistant
Content qualityGeneric and easy to spotGood, but slow and expensiveGood, if inspiredAI-assisted drafts, rewritten and fact-checked by editors
Technical setup (schema, crawl access)Surface-levelStrongVariesFull setup, tested
Authority and mentionsBulk, low-quality linksOften outsourcedLimited timeEthical outreach we can explain
Honesty about resultsBig promisesCautiousVariesNo guaranteed citations, clear reporting
ReportingDashboards without meaningLong monthly decksVariesPlain-language AI-visibility reports
Cover when someone is awayAlways on, never accountableUsuallyNoneA team that always covers
07Is it right for you?

You probably need this if…

  • People ask AI for recommendations in your category and you are never mentioned
  • Competitors appear in ChatGPT, Gemini or Google AI Overviews and you do not
  • Your website ranks, but enquiries are falling as customers use AI instead
  • You want your business described accurately by AI tools
  • You already invest in SEO and want it to work in AI search as well

Industries we work with:

Colleagues making a plan on a board together
Plan first. Then build the answers AI will use.
08Plain-English glossary

Key terms,
explained simply.

AEO
Answer engine optimisation: structuring content so it can be shown as the direct answer to a question.
GEO
Generative engine optimisation: helping AI tools understand, cite and recommend your brand in generated answers.
LLM
Large language model: the AI technology behind assistants such as ChatGPT and Gemini.
AI Overview
A summary Google shows at the top of some search results, with links to the sources it used.
Citation
When an AI answer names or links to your business or website as a source.
Zero-click search
A search where the answer appears on the results page and the user never visits a website.
10Questions

Common
questions.

What is AI SEO?

AI SEO is optimising your business so AI search tools such as ChatGPT, Gemini, Perplexity and Google AI Overviews can find, understand, trust and cite you. It combines AEO and GEO and builds on normal SEO.

What is the difference between AEO and GEO?

AEO (answer engine optimisation) makes your content the direct answer in featured snippets, voice search and AI answer boxes. GEO (generative engine optimisation) makes AI chat tools understand and recommend your brand. We treat them as one plan.

How do I get my business mentioned in ChatGPT?

There is no switch to flip. You improve the signals AI relies on: answer-first pages, consistent business details, structured data, genuine reviews and mentions on trusted sites. Our audit shows which of these you are missing.

Can you guarantee that ChatGPT or Gemini will recommend my business?

No, and be careful with anyone who does. AI tools change often and no one controls their answers. We guarantee honest work, clear monthly reporting and a plan based on how these tools actually behave.

Do I still need normal SEO?

Yes. Strong SEO helps AI tools find and trust your pages, and many AI answers draw on pages that already rank. See our SEO services.

How long does it take to show up in AI answers?

Some improvements, such as fixing business details and publishing clear answers, can show within weeks. Building authority and mentions takes longer, usually a few months. We re-test every month so you can see movement.

Does my business need to be on Google Business Profile for AI search?

It helps a great deal, especially for local queries. AI tools use Google profiles, reviews and directories to verify businesses. See our local SEO service.

How do you measure AI visibility?

We ask the major AI tools the same set of customer questions every month, record which businesses they name and link to, and compare it with your competitors. You receive a plain-language report with the changes.

Let’s make AI say your name.

Tell us about your business. We will send back a clear plan, free and with no obligation.